- Some people prefer pages to scrolling (it’s amazing the strength of opinion about this for either point of view)
- Advertisements are charged per impression. So each page counts as a new impression
- Be grateful websites no longer auto scroll web pages
- Some things lend themselves to page by page. For example very long articles (this is why books replaced scrolls)
- Be grateful that websites stopped animating page turns etc
- Sometimes web developers don’t care and just use a bought in package
There we go, a strong opinion.