Cox Media Group marketers have claimed that they can create targeted advertising campaigns based on private conversations captured through always-on devices.

Cox deletes ‘Active Listening’ ad pitch after boasting that it eavesdrops though our phones::undefined

  • t3rminus@lemmy.worldEnglish
    91·
    10 months ago

    Except Siri processing is actually done on your device, as of iOS 15. Which kind of blew my mind when it was announced.

    Nothing is sent to Apple unless you request an online service (such as weather, maps, etc.) or unless you allow your recordings to be sent.

    Try it: in airplane mode on an iOS 15 device: Siri still works at a basic level. Language processing happens locally.